Cteam 360°
The Sunlight CLIFF 600 RT in the Adventure Edition – easy to configure online in 3D
Sunlight 3D web configurator
With its new CLIFF 600 RT motorhome, Sunlight wanted to take a new, innovative approach to product presentation. Configurators and vehicle photography are currently at the forefront of the industry. The great advantage of the new media is that, although customers do not have the end product physically in front of them, the use of 3D applications gives them an excellent and realistic feel for the product and its features. Due to the very realistic representation of the exterior and interior and the different selectable variations, such as the adjustment of the vehicle color, the rims or the upholstery covers in the interior, it comes very close to a walk-through of the motorhome.
The 3D application of the motorhome impresses with its photorealistic quality and enormous attention to detail and causes the user to lose the sense of time in the application due to the immersiveness. Special highlights, such as extending the pop-up roof or turning the headlights on and off, also have a supporting effect here.
At the launch, the 3D application of the new motorhome will primarily be used by dealers and sales partners. This allows the new product to be presented and creates an initial, very realistic impression. The next step will be to implement the application on the company’s homepage so that every interested party can configure their dream vehicle as they wish.
Are you also looking for a way to present equipment features or configurable products virtually? Contact us – we will work with you to create the right virtual experience for you.
Let’s go – in2reality
3D web configurator
